TYR Wodapalooza SoCal

West Coast’s Ultimate Fitness Fest

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High-Value Consumer Reach

Premium brand exposure

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Tier Preview

20' x 20' Booth

10' x 20' Booth

+1 more tier

TYR Wodapalooza SoCal is a 3-day fitness festival and wellness expo drawing 30,000+ fans to Huntington Beach for elite workouts, athlete showdowns, and brand showcases. Featuring 1,200+ athletes and 200+ gyms, the event merges competition, culture, music, and high-energy lifestyle branding.

Wodapalooza offers unmatched fan touchpoints—from recovery zones to VIP lounges—all in a fitness-forward environment. With its beachside setting, influencer presence, and active, health-focused audience, the festival delivers a high-impact platform for connecting with one of the most engaged and aspirational fitness communities in the country.