The Winter Show 2025

The Winter Show is New York’s most important art, antiques, and design fair, a 70-year institution that defines sophistication, exclusivity, and cultural influence. Each January, the Park Avenue Armory becomes the epicenter of the global art world, attracting 20,000+ of the most discerning collectors, philanthropists, and tastemakers from New York, Palm Beach, London, Paris, and beyond.

The ten-day event features world-class dealers presenting fine and decorative arts spanning 5,000 years—masterpieces from Ancient Egypt to mid-century icons, museum-quality jewelry, rare furniture, and contemporary design. Guests move through a curated landscape where every detail signals luxury and legacy.

For brands, The Winter Show is a turnkey gateway to an unmatched audience: high-net-worth collectors, cultural leaders, and influential buyers. Sponsorship means more than visibility—it’s association with a global standard of excellence in art, philanthropy, and style.

The experience includes:

• Opening Night Gala — one of New York’s most glamorous social events, hosting the city’s elite alongside global art patrons.
• Young Collectors Night — where the next generation of buyers, influencers, and philanthropists gather in a high-energy, high-visibility setting.
• Daily show floor access for premium brand activations among an audience primed for luxury engagement.
• Multi-channel exposure through event materials, high-profile press, and social media reaching 26,000+ followers.

The Winter Show isn’t just an event. It’s a stage for brands to be part of the cultural conversation at the very top of the market.