NASCAR Canada Series Sponsorship

Race with a nation’s pride • Canadian Tire Motorsport Park, Circuit ICAR, Edmonton International Raceway

Gallery

Title Sponsorship / Naming Rights

Opportunity for brand name to lead the event or asset.

Category Exclusivity

Brand can be the exclusive partner within its vertical.

Broadcast Visibility

Brand will appear in televised or streamed coverage.

Digital Exposure

Brand is featured across digital platforms (social, email, web).

Tier Preview

Official Partner Package-four years

Official Partner-One Year

The NASCAR Canada Series stands as the premier motorsport property in the nation, captivating fans from coast to coast with high-octane racing, patriotic pride, and unmatched entertainment value. As part of the globally recognized NASCAR family, the series offers brands a powerful platform to connect with one of the most loyal and passionate audiences in sports.

Sponsorship provides an elite opportunity to align with a legacy defined by speed, innovation, and national identity. With extensive national TV distribution, on-site fan activations, VIP hospitality experiences, and official partner designation rights, brands can engage both mass consumer audiences and strategic B2B networks.

Beyond the track, NASCAR is more than a race—it is a lifestyle brand rooted in performance, heritage, and community. From local circuits to national broadcasts, the NASCAR Canada Series delivers unrivaled visibility, authentic storytelling, and nationwide impact for partners looking to drive brand relevance and loyalty across Canada.