Montana Fair 2026

Montana’s Biggest Summer Attraction

Gallery

Title Sponsorship / Naming Rights

Opportunity for brand name to lead the event or asset.

On-Site Signage

Physical brand visibility through signage at the event.

Activation Space

Physical space provided for branded installations or booths.

Digital Exposure

Brand is featured across digital platforms (social, email, web).

Tier Preview

Title Sponsor

Carnival Sponsor

+7 more tiers

Held each August in Billings, Montana Fair is the region’s largest annual event, attracting nearly 250,000 attendees over nine days.

Hosted at MetraPark, the fair blends tradition and entertainment across a massive footprint—featuring PRCA rodeos, live music, a sprawling carnival midway, livestock shows, and over 8,000 competitive exhibits. Families, rural communities, and urban fairgoers gather for a celebration of agriculture, food, and fun.

For brands, MontanaFair offers exposure through broadcast media, banners, digital displays, social, and print, reaching a loyal regional audience with deep community ties and a high average dwell time of 2.9 hours. Whether aligning with family programming, arena events, or food promotions, sponsorship delivers real visibility—and Montana-sized impact.