Indiana State Fair 2026

The Indiana State Fair is a cultural juggernaut in the Midwest, attracting over 850,000 attendees across 15 vibrant summer days in Indianapolis. This event is a magnet for families, professionals, and rural-urban consumers alike, making it one of the most diverse and high-impact platforms for face-to-face engagement in the country.

With options ranging from full Day Sponsorships to interactive booth activations and digital media packages, this fair delivers unmatched reach and flexibility. Brands can literally own a day, with opportunities to dominate the fairgrounds through signage, gate branding, social promotion, and custom programming—including stage activations and nightly concerts.

This is not a typical fair. It’s an integrated brand experience where you can engage Hoosiers from all 92 counties and beyond, while associating with tradition, community pride, and statewide influence. It’s summer’s biggest media opportunity in Indiana—on the ground and online.