Del Mar Wine + Food Festival 2026

Wine, Wellness, and West Coast Icon

Gallery

On-Site Signage

Physical brand visibility through signage at the event.

Activation Space

Physical space provided for branded installations or booths.

Product Sampling

Opportunity to distribute product or samples to attendees.

Digital Exposure

Brand is featured across digital platforms (social, email, web).

Tier Preview

Varying Sponsorships Packages

The Del Mar Wine + Food Festival (DMWFF) is San Diego’s most high-energy, high-visibility culinary and lifestyle event, blending celebrity talent, luxury food and beverage experiences, and an active, wellness-infused agenda across six packed days. Set against the stunning backdrop of Del Mar’s Surf Sports Park and other premium venues, the festival has redefined what a modern food & wine event can be.

In 2024, the festival attracted over 10,000 attendees, including 7,500 for its signature two-day Grand Tasting. Guests experienced 200+ restaurants, wineries, and lifestyle brands, plus an evolving slate of culturally relevant programming—from celebrity pickleball with Drew Brees, to beach cleanups with surf legend Rob Machado, to Michelin-level chef dinners and tequila-soaked after parties.

DMWFF offers sponsors more than impressions—it offers association with lifestyle leadership and access to a $250K+ income demographic that’s deeply engaged, brand-conscious, and media-attuned. With 4.4B+ PR impressions in 2024 and partnerships across iHeart, CBS, and San Diego Magazine, this is the West Coast’s ultimate stage for brand storytelling.