Coke Zero Sugar 400 - NASCARNASCAR’s Summer Night Showdown
Coke Zero Sugar 400 - NASCAR

Coke Zero Sugar 400 - NASCAR

NASCAR’s Summer Night Showdown

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The Coke Zero Sugar 400 is NASCAR under the lights—a high-drama, high-speed summer night race at Daytona that closes out the regular season and sets the playoff stage.

Held in August and broadcast nationally on NBC Sports, it’s a favorite among loyal returning fans and families, with tens of thousands of passionate spectators filling the stands for an immersive, patriotic racing experience.

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Event Details

Aug 21 - 23, 2026

Event Date

Available on request

Location

Pricing

$15,000

Starting Price

3 sponsorship tiers available

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