Charlotte Marathon 2026

The Novant Health Charlotte Marathon is the signature running event of North Carolina’s largest city. Produced by Junction 311 Endurance Sports, this Boston-qualifier attracts thousands of participants from across the Southeast and beyond for a full weekend of races and experiences—including a full marathon, half marathon, 5K, and relay.

The course weaves through Charlotte’s most iconic neighborhoods and urban landmarks, blending fast flats with cheering crowds and fall color. With a highly engaged regional running community and a rising national profile, the event creates authentic, brand-friendly moments for wellness-focused audiences.

Sponsors benefit from visibility across multiple race series, digital runner communications, social media campaigns, race bibs, shirts, expo activations, and branded course signage. Custom integrations and local media placements make this one of the most effective sports marketing platforms in the Carolinas.