Benton County Fair 2026

Bentonville Summer Tradition

Gallery

On-Site Signage

Physical brand visibility through signage at the event.

Digital Exposure

Brand is featured across digital platforms (social, email, web).

Activation Space

Physical space provided for branded installations or booths.

Product Sampling

Opportunity to distribute product or samples to attendees.

Tier Preview

Grand Champion Sponsor

Entertainment Sponsor

+4 more tiers

The Annual Benton County Fair is the premier celebration of community, agriculture, entertainment, and heart in Northwest Arkansas. Every year, tens of thousands gather at the Bentonville Fairgrounds for a nine day showcase of live music, state-fair - caliber carnival rides, livestock shows, home‑arts exhibits, and ag-focused competitions.

This iconic county fair is more than nostalgia - it’s a cultural anchor that:

Features nightly headliners (including past acts like American Idol winners) alongside locally adored talent and youth.
Delivers porch-to-park reach with TV, radio, social, and earned media support leading up to and during the event.
Offers family-friendly attractions - from Clydesdale coach rides to pageants, STEM exhibits, arts, crafts, and carnival games - designed to engage both kids and adults.
Welcomes sponsors with high-impact branding opportunities: stage naming, entrance banners, exhibit booths, logo placements across media and print, and options for corporate picnic days on the grounds.

With roots dating back to 1904 and thriving as a 501(c)(3) nonprofit, this fair blends tradition with mass appeal - making it a must-sponsor platform for brands targeting locals and regional audiences in a family-first, community-conscious setting.